CORE partnered with their backyard SKC neighbors to create a soft cooler that elevates any tailgate. The season campaign content was focused on simplicity and good ole midwest stereotypes. I created emails that went out to fans that participated in on-site events, along with a custom sticker pack included in each branded cooler. SKC had a Star Wars night later in the season, which was a great opportunity to create some playful promotional pins. Because why not do a collab with 3 brands at once?